VIVA

Sustainable Surfing

WEB DESIGN
LOGO DESIGN
CONCEPT

VIVA is a surf brand that looks to stand out among the crowd. With sustainable surfboard technology they help commit to sustainable practices in different areas of our lives.

Standing out in the water with these sustainable boards meant that they needed a bold space to call their own. The websites combines easy to use features and unique styling, blending together for a unique experience.

Services

Web Design
Logo Design

Typefaces

Neue Haas Grotesk
Fraktion Mono

Date Completed

Spring 2024 - Student Project

MOODBOARD

The mood board for VIVA serves as a visual compass, capturing the essence of the brand and guiding our design decisions. It is a curated collection of imagery, colors, textures, and typography that reflects the spirit of sustainable surfing and the vibrant lifestyle surrounding it.

MOODBOARD

The mood board for VIVA serves as a visual compass, capturing the essence of the brand and guiding our design decisions. It is a curated collection of imagery, colors, textures, and typography that reflects the spirit of sustainable surfing and the vibrant lifestyle surrounding it.

USER PERSONAS

Creating user personas was a crucial step in understanding our audience's diverse needs and motivations. These personas represent the various segments of our target market, allowing us to tailor the design and functionality of the website to enhance the user experience.

WIREFRAMES

The wireframes for the VIVA website serve as the foundational blueprint for our design, translating the initial concepts into structured layouts that prioritize functionality and user experience. By mapping out key pages and interactions, we ensure that every element aligns with the needs of our diverse user personas.

WIREFRAMES

The wireframes for the VIVA website serve as the foundational blueprint for our design, translating the initial concepts into structured layouts that prioritize functionality and user experience. By mapping out key pages and interactions, we ensure that every element aligns with the needs of our diverse user personas.

MOBILE SCREENS